Vestorly, Inc., a New York City-based content marketing platform for the financial services industry, closed a $4.1m Series A funding.

In conjunction with the funding, Jere Doyle, Managing Director at Sigma Prime, joined Vestorly’s board member.

The company, which has raised $6.1m in total funding to date, intends to use the funds to expand enterprise sales and marketing efforts for the Vestorly product in financial services, as well as grow the new Torii platform into more verticals.

Led by Justin Wisz, Co-founder and CEO, Vestorly provides a content marketing platform for the financial services industry, allowing professionals to use Artificial Intelligence to stream personalized and compliant content to their audience and access new data on their behavior.

It was engineered by Torii, a technology platform aiming to improve content management workflows with data science and intuitive user experiences for businesses.