No-fee stock and cryptocurrency trading app Robinhood has recently announced the acquisition of a media company called MarketSnacks.
The move is accompanied by the launch of a ‘digestible’ financial newsletter taken from the firm.
The newsletter has been rebranded to “Robinhood Snacks,” and will focus on giving the company’s millennial audience financial news in a humorous way, making it easier to digest.
Robinhood Snacks is a major step towards building out these resources and helping you get more informed on market news.
Robinhood hasn’t revealed the terms of the deal, nor the newsletters’ growth metrics.
According to the publication Martell noted that although the newsletter is going to be integrated into Robinhood’s offering, it will keep on being independent from the rest of the company.
A core element here is that ‘Robinhood Snacks’ will have editorial independence from the rest of Robinhood.