Travel has become a sea of black bags,” Rockefeller says.

After working together at a Spanish fashion brand, she and Krantz decided to do something about that, so they launched a line of water-resistant canvas bags with leather trim in four eye-catching colors.

Paravel, which is made with fabric from mills in Lake Como and Tuscany, is well priced and doesn’t skimp on design-the products were created as system, with cubes to keep things organized and collapsible cases to bring for souvenirs.

As for what the founders would pack themselves? Krantz’s essentials include warm sweater and multipurpose boots-great for trips to Jackson Hole, Wyoming, one of the duo’s favorite spots.

Rockefeller likes to bring a faux-fur scarf and an instant camera: “People get goofy when the Polaroid comes out.”